How many types of Online Marketing Services are there

Online marketing, also known as digital marketing, is the process of promoting a product or service using digital channels to reach a target audience. There are several types of online marketing services, each with its own unique set of advantages and disadvantages. Some of the most common types of online marketing services include:
● Search engine optimisation (SEO): It is an effort to enhance a website’s performance in SERPs (Search Engine Results Pages) and make it appear higher in rankings. This is done by using keywords, meta tags, and other techniques to improve the visibility of a website in search engines.
● Pay-per-click (PPC) advertising: PPC advertising is a form of online advertising where advertisers pay each time a user clicks on one of their ads. This type of advertising is often used to drive traffic to a website, and can be targeted to specific keywords, demographics, and geographic locations.
● Social media marketing: To spread awareness about a certain product or service, one of the most efficient approaches is to advertise it on social media platforms, like Facebook, Twitter, and Instagram. This type of marketing can be used to build brand awareness, drive traffic to a website, and engage with customers.
● Content marketing: Content marketing is the process of creating and distributing valuable, relevant, and consistent content to attract and engage a clearly defined audience, ultimately to drive profitable customer action. This type of marketing can be used to build brand awareness, establish thought leadership, and generate leads.
● Email marketing: Email marketing is the process of sending promotional or transactional emails to a list of subscribers. This type of marketing can be used to build relationships with customers, promote products and services, and drive sales.
● Affiliate marketing: Performance-based marketing, known as affiliate marketing, is a system wherein businesses offer rewards to one or more affiliates for generating customers or website visitors. The rewards come as a result of the affiliate’s own promotional efforts.
● Influencer marketing: Companies join forces with social media stars who possess an extensive fan base to promote their offerings. This practice is called influencer marketing.
● Video marketing: Video marketing strategies consist of creating and sharing clips which aim to promote a company’s products or services. It can be used to build brand awareness, educate customers, and drive sales.
● Mobile marketing: Mobile marketing is a type of marketing that is delivered to mobile devices, such as smartphones and tablets. It can include SMS messages, mobile apps, and mobile websites.
● Local SEO: Local SEO is a type of SEO that targets local customers by optimising local-specific keywords and phrases on their website.